Photos are another (ahem, obvious) part of visual storytelling.
In a world where attention spans are short and using minimal text is key, a stock photo is often be the best way to convey a feeling or communicate a message.
While we all hate it when PowerPoint presentations are chock-full of text, it’s also just as big of a bummer to see a group of sterile, smiling colleagues with perfect teeth high-fiving around a staged office.
Stock photos can be BAD. And bizarre. Like, REALLY BIZARRE.
But there are alternatives to the mega million archives of iStock or Shutterstock. There are also strategies to searching and design tricks to uniquely brand any stock image.
STOCK ME UP, Mick! Now presenting the STOCK IMAGE edition of Pitchin’ Ain’t Easy.