Do you have spring Conference fever??

In January we promise ourselves more cardio. In February we honor black history. In March, we conference.

What’s the deal with March and conferences? It may very well be that most of us are so sick of cold weather by now that we're actually ready to spend time in places like Scottsdale, Orlando, or San Antonio. 

Spring conferences are the time of year to test out new messaging and put the foot down on that sales pedal. Whether you’re the keynote speaker, a product guru guiding group work, helping with client dinner duties, or straight-up eager get your learn on–remember: network GETS work.

So go forth! Collect those lanyards, make a friend in a breakout session, and PRO TIP: shitty hotel WiFi is a great excuse to let your colleagues know you’ll be slow to respond to emails.

Straight from the Ranchero's mouth

GhostRanch dishes on their conference experiences
MIKEY on the benefits of conferences:
"As a fully distributed company, we’ve always got an eye out for cool conferences (why are they never in Honolulu?). Conference-oriented retreats give us an awesome excuse to get our team together for some great hang time, and help us rally our minds around new ideas to bring back to our clients." 

LINDSAY & ALLIE on networking:
"Have questions ready—be interested, not interesting."  "It's easy to default to telling people your worth and why you should be there, when the most productive thing is to listen to what THEY do and have to say."

 JEFF, keeping it real: 
"Careful with the cocktail snacks and cold chicken."

LINDSAY, fan-girling: 
"I always think they're inspirational—you don't go to one and not walk away with ideas on things either to try or definitely not to try. It's a nice way to network too. One time I got to sit next to Michael Beirut for three hours during an AIGA session—I nearly fainted."

STEVE on the practicalities:
"Keep a pocket-sized notebook for notes specifically about people and networking. It will help you look things up real quick before talking to them as well as make post-conference follow-up emails a lot easier too."

ALLIE on jitters:
"I always get a little nervous when attending—that first-day-of-school feeling...there's that angsty feeling of wanting to soak in everything at once." 

PRICELESS: More potential conference perks
Sneaking in a day at the slopes.
Beer o'clock (it helps to have the biggest foodie pick the place).
Quality family FaceTime opportunities.

Cool conferences worth using your Southwest points for  

Something for everyone! 
For the presentation pros (ahem, *raises hand*)  For the product marketing guru For the UX nerds

For the SaaS-y people. This stands for “Software as a Service” and yes, I had to Google it

  • SaaStr Annual. Okay so this already happened. But they've got great online content to tide you over 'til 2020.  
For the designer die-hards  For the Nancy Duarte loyalists (GhostRanch guilty here) 
And finally, something I didn’t take the time to do:
a big ole’ list of the top 2019 creative conferences worth checking out.
Be sure to bring your pizza pocket - a conference essential that never goes out of style. 
Do you have the ultimate conference hack? A favorite and/or memorable speaker?  Lemme know about it:  
Now...Time for breakout sessions! Brainstorms galore! 
Use all the post-it notes!
And don't forget to steal a few new pens to get you through the rest of the year. 

See you at cocktail hour,
the writer Ranchero from GhostRanch
Copyright © 2019 GhostRanch Communications, All rights reserved.

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