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The time to prepare is NOW!

It’s that time of year to get your kids ready for back to school, but it’s also a great time to prepare your business for the year ahead.

Back to School


It's not just the little kids heading back to school soon - it's the big kids too! Last years Grade 12's recently received their University offers, with the first offer accepted within 46 seconds of it being sent!

We love being able to work with an organisation that connects people to opportunities.
 
John Griffiths, CEO of QTAC speaks with Campus Review about the trends he has noticed this year – both institutionally and course-related – and the relevant health of the Queensland tertiary sector. He was pleased to highlight the fact that regional universities in Australia have developed solid reputations over the years, leading to many regional and remote students enrolling in their hometown university. Listen to it here.
 

Label Everything


Just as you label your kids lunch boxes, clothes, bags and books so they don’t get lost, now is the time to stop your brand getting lost too. Check all your email signatures, uniforms, documents, letterheads and social posts to ensure your brand is still front and centre of everything you do. Also, check for any old or previous logos and colours – ensuring everything is up-to-date and adhering to your brand style guide.

Fancy a brand refresh? Book in for one of our Brand Workshops with our Director of Strategic Marketing, who will help you make sure your brand is being seeing by the right people!

Make New Friends


Now is the time to hit the networking circuit and build a wider connection with your target audience. This year, we want to 'focus' on building new relationships, which is why we are launching our newest networking initiative - 'Focused Freelancers'.

As we well know, freelancing can be lonely at times and you never get to partake in 'Friday drinks'. Well - now you can! If you are a copywriter, designer, bid manager or digital strategist, come along to our very first event on 21st February and not only make some new friends, but also open yourself up to new connections and possible leads.

Register your interest here.

Stock Your Stationery


While you may be visiting Officeworks with your book list in hand, don't forget about your own business stationery. Now is the time to assess your stock on hand and order those new business cards if your current ones are looking a little dated.

But new stationery doesn't need to come with a big price tag. In our latest blog by our in-house Graphic Designer, Niki Contese, we take a look at all her insider tips and tricks to thin those printing costs.

Check it out here!

Kasey's Colouring Book 


Keep your kids entertained for the last few days of holidays with this Australian themed colouring in book, collated by our very own admin assistant, Kasey Rainbow.

Featuring 100 pages of unique illustrations from 100 Australian artists, this book is a digital download available for a $10 donation to support charities looking after our injured wildlife in the aftermath of the recent bushfires.  

Grab a copy here and get colouring.

And here's a handy tip - why not get it printed during one of your trips to Officeworks!
Follow us on social media to ensure you don't miss out on the latest news and trends in all things marketing.
   
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Focused Marketing · Level 1 · 190 Melbourne Street · Brisbane, Qld 4101 · Australia