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By Tom Ffiske // 4 November 2020
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Oh good, another lockdown.
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Webinars
Want to sponsor or participate in a webinar? Virtual Perceptions will be hosting a series, exploring the key topics and challenges people face in VR/AR. Sign up here, and check out the full details. Deadline for signing up is this Friday. 

(The webinars will follow the same format as the previous one, which was sponsored by Uvisan. Click here to check it out. If you wish to sponsor as well, please follow the sign-up link above.)
The Main Story
Let's talk about coding in XR. I don't know about some readers, but I have the coding capabilities of a wooden spoon. I'm learning platforms like Unity, Spark AR, and ZapWorks, but my capabilities are limited by my ability to code. 

Professionals are finding the same, and companies stepped forward to plug the gap in the market with some (profitable) courses. Meanwhile, other platforms provide no-code solutions which allow people to create experiences by stringing together templates. While basic, it helps people get a first jump into the area and make some basic (but still effective) experiences. 

Why do I mention all this? Because what about making VR experiences with your voice? That's what Anything World is trying to do. I asked why they built it with VR in mind, and they responded: 'We love the idea of making XR experiences as natural as possible. We see a future where users like to use voice instead of haptic controllers or a combination of both.'

Anything World will not be used by businesses or brands to make enterprise-related applications. But for people who want to have fun, I can see applications like this shooting up in popularity. Yes, coding is vital for complicated and innovative experiences. But sometimes, using your voice and relaxing is enough for a good time. 
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Lanes Group plc reduced their training costs by £1,000,000, and their employee attrition by 57%. Download this case study to find out how Igloo Vision helped them via immersive training. 

Want to learn more about their services? Find out more about how they can help you.
Other Stories
Got a news story? Let me know at tom (at) virtualperceptions (dot) com.
  • Blend Media announced the launch of Blend Market.
    • It is a single platform that connects brands and businesses with AR/VR creators and creative solutions. Worth checking out. 
  • Three.js hit 1.3 million downloads a month.
  • PlayStation thinks we have some time before more VR adoption.
    • The full quote, from UploadVR: “I think we’re more than a few minutes from the future of VR,” [Jim] Ryan said. “PlayStation believes in VR. Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. Will it be this year? No. Will it be next year? No. But will it come at some stage? We believe that."
  • Did you know Five Nights at Freddy's has an AR game?
    • Now you do, and it recently got an update too. 
  • Digital Catapult’s Augmentor Programme reveals their ten new XR start-ups.
  • Tupac Martir received the 2020 Lumen Prize.
    • This is for "The Cosmos Within Us", a neat VR performance. Congratulations! Interested in seeing what comes next. 
  • Fancy an XR conference in the Nordics?
    • Helsinki XR Center is hosting one of the biggest XR gatherings in the Nordics - Match XR, 25th November, in AltspaceVR. Neat
  • Fancy wearing specs for a conference call?
  • Want to find spooky monsters around your house via AR?
    • pl.ai worked with RGA to create a fun AR experience with Netflix, with characters from Super Monsters, Room on the Broom, Gnome Alone, and Cory Carson. Fun piece of work from the team! 
  • Or how about a 1st Century BC marble bust of Hercules?
  • KSI and Craig David boogeyed as a hologram.
    • Working with LADbible, KSI and Craig David performed their Official Big Top 40 #1 smash hit, ‘Really Love’ ft. Digital Farm Animals. It's innovative and fun, and I'm intrigued to see more like this in the future. It's also another great case of WebAR, so scan below if you wish to check it out for yourself. 
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QA Lead – South Yorkshire - Find out more.
Technical Artist (Unreal Blueprints) – London - Find out more.
Junior Release Manager – London - Find out more.
Technical Producer – Finland - Find out more.
Senior Network Programmer – London - Find out more.
Principle Technical Designer – South Yorkshire - Find out more.
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That's all for this week! Want to have a chat, let me know about a news story, or talk business? Either reply to this email, or contact tom (at) virtualperceptions (dot) com. Have an excellent day! 

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