Janz goes on to reveal that "70% of Typeform’s support tickets come from free users and that the company spends $130,000
per month supporting them."
For most small startups, this would make freemium one of the costliest marketing options they could have. That said, the viral loop that companies like Typeform and Dropbox have created is invaluable.
What do you think about freemium? Is it worth the trouble?Karl Hughes