Technical Marketing Content for Software Startups
Hey <<First Name>>,

There's a common problem that small businesses have with social media: they know it's important, but lack the time or ideas to post regularly.

So we see business profiles that haven't posted at all in years, or have bursts of activity followed by periods of silence.

An easier and more effective approach is to batch your social output. Instead of trying to think of an idea every day, allocate 30 minutes a week to create multiple posts. Then use an automation tool to schedule them, freeing you up to work on other things.

Plus, automation tools can also help you see what your followers say, and inspire new posts.

I've got a rundown of 17 tools at different price points here.
Social Media Automation Tools for Startups
Karl Hughes
Weekly Reading
"In this list of 25 inspirational examples of startup websites, I’ve tried to collect a sampling of solid, simple designs you can build on."
"There's an Italian dish called saltimbocca, which means "leap into the mouth." My goal when writing might be called saltintesta: the ideas leap into your head and you barely notice the words that got them there."
"A lot of company blogs are boring because they aren’t looking out into the world to capture new ideas. Let’s look at the three steps you can take to start building a backlog of great ideas for your blog."
Draft can help you generate content for your technical blog.
Learn more at
Draft 1437 W 17th St Chicago, IL 60608-2960 USA
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