While you might think that content in your space is getting saturated, you can see from Backlinko's report above that there's still a lot of missed opportunities in B2B content today.
In my experience, this is especially true in technical niches. Long-tail keywords related to highly-technical topics like continuous integration, automated testing, serverless hosting, and ETL pipelines often have very few in-depth articles.
If we can help you with your company's technical content in 2021, let me know
. We've already filled our production calendar through February and are starting to lock in clients for March now. 2021 is going to be a big year for technical content marketing.Karl Hughes